Jen loved designing and art directing these animated typography pieces for Mary Kay’s corporate social responsibility efforts. The solution to represent complex processes in bite-size animations was to keep the visuals as simple as possible while still being sophisticated. Jen worked with a talented agency team that included an animator and copywriter to create these spots.
Client
Mary Kay
Art Director + Designer
Jen Spinner
Animator
Geoffrey Webster
Creative Director
Alex Furror
Copywriter
Liz Mackenzie-Barrett